Restaurant talk: the taco trend

In the 1980s, Wolfgang Puck put salmon, chicken and expensive mushrooms on a pizza. It made him famous, and now he’s a celebrity millionaire. Here in Texas, there are people in the culinary arts doing with tacos what Wolfgang Puck did with pizza. And they’re having a lot of success with the gourmet taco. Tacos are one of the hottest restaurant trends at the moment.

But I’ve tried these trendy tacos, and I have to say, I don’t get it. Much as I could live with New York-style peperoni pizza every time, I think tacos are fine the way they are.

Torchy’s Tacos, which started out in one of the food trailers in South Austin, opened an outpost at Preston and Forest, and I was anxious to try it. After all, if it’s cool in Austin, it must be really cool, right? Well, you know what else is cool in Austin? Frat parties.

Maybe this is dumb. But I’m mad about fancy tacos, and not in the Bette Davis way of being mad about something that is simply divine. I’m mad in the Howard Beale way.

At Torchy’s, I tried the fried avocado taco, and why this seemed appealing, I will never know. It’s an unseasoned avocado deep fried in a bland batter inside a tortilla with refried beans, lettuce, tomato and cheddar/jack cheese. It tasted like a lot of mush. No flavor. So I poured on the poblano sauce, which actually is ranch dressing. Ranch dressing! On a taco! For shame, Torchy.

The pork carnitas taco with queso fresco and a mild, smoky salsa was better, but for that same $3.50, I could have three unfussy tacos at La Paisanita, El Tizoncito, El Si Hay, La Michoacana or just about any Oak Cliff taquería.

My total at Torchy’s, for two tacos and a drink, was nine dollars and twenty cents, and I’m not gonna take it anymore.

Other trendy taco joints — Fuzzy’s Taco Shop and Rusty Taco, for example — are not as expensive. Fuzzy’s has a taco salad I like. Rusty Taco is in a really cool converted gas station on Greenville. And people love Torchy’s the way most American women love Oprah. But from now on, I’m keeping my taco dollars in the ‘hood.

By |2010-12-14T17:59:35-05:00December 20th, 2010|News, Restaurants|7 Comments

About the Author:

Rachel Stone is the Oak Cliff editor. Email rstone@advocatemag.com or follow twitter.com/advocate_oc.                                     


  1. Robert December 22, 2010 at 12:35 AM

    for the record:

    just because frat parties are popular here in austin does not mean that they are remotely cool. every college town has frat parties. frat dudes are douches wherever you go.

    and i’m terribly sorry that the torchy’s in dallas is sub par. but please, i beg you, try it here in austin before you pass judgment.

    thank you,


  2. Rachel Stone December 20, 2010 at 4:58 PM

    They DO have Dublin Dr. Pepper on the soda fountain at Torchy’s. That’s a plus.

  3. Granny December 20, 2010 at 4:54 PM

    Rachel, you rock. Yuppie tacos are a no-go.

  4. Stephen December 20, 2010 at 2:02 PM

    I eat lots of tacos in the hood, but I work not far from Torchy’s, so I go there sometimes for lunch. I have to say the fried chicken on flour with queso and pico is mighty tasty with a Dublin Dr. Pepper.

  5. Meredith December 20, 2010 at 12:51 PM

    I’m also with Rachel. I’ll take a real taco at El Tizoncito any day.

  6. Taco Juan December 20, 2010 at 11:34 AM

    I’m with you Rachel, these gourmet tacos are over rated and trying to get some of that Taco trend dinero.

  7. The Big Guy December 20, 2010 at 7:58 AM

    The Austin Torchy’s are better and cheaper

Comments are closed.