New OC hangout makes list of most-jinxed restaurant spaces

Ojeda’s, which opened on Jefferson at Polk about two months ago, is my new favorite hangout. This is the second time that Ojeda’s, the famous Dallas Tex-Mex chain, has occupied that same space. Before and after the first Ojeda’s stint, a number of concepts opened and closed in the space at 1001 W. Jefferson. That’s how it wound up on the Observer’s list of the most-jinxed restaurant spaces in Dallas.

We hope Ojeda’s stays for a long time. Solstice, the salon next door, is owned by stylist siblings Marissa Belz and Frank Solis and Frank’s esthetician wife, Amy. Marissa and Frank’s mom bought the building several years ago, and they’ve struggled to find a viable restaurant tenant. Frank and Marissa even ran one of the concepts themselves.

"It’s so nice to have a restaurant with good food that’s consistent," Marissa told me recently. As a teenager, she worked for Esther, the Ojeda family matriarch, so they were happy to welcome their old friends back to the space.

By the way, the first time I ever heard of a "jinxed" restaurant space was in a DMN story about 20 years ago that focused on a building in Red Bird that has been the death of about 1,000 restauranteur dreams. It most recenlty was a barbecue joint. Maybe not a great idea considering it’s about 0.1 mile from Colter’s.



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  • Stephen

    I’ve eaten with friends at Ojeda’s 5-6 times since they opened. I’ve noticed some inconsistencies the last couple of times and I hope they work them out because none of them have been improvements. Mixing up orders, forgetting the beans and rice on a plate, having a Wednesday enchilada special one week and not another, changing recipes on a dish I really liked the first time. I want them to succeed, because I really like their margaritas, and I need something to eat with them!

  • RStone

    I think you’re right. And there are some real commercial real estate steals there. If only I had a couple million.

  • oc

    I think Jefferson is the most overlooked street for continued commercial and residential development in Oak Cliff and perhaps Dallas. Zoning, utilities, parking areas and sidewalks are in place. Many existing buildings are ready for renovation. Vacant lots are ready for new construction. It is surrounded by residential areas and it is only a few walkable blocks to Bishop Arts. The street is built for a return of streetcar lines. It’s an existing walkable area with existing character ready for re-development to continue. Thank you, Ojeda’s, for thinking forward and opening your restaurant.

  • dallaschas

    if anyone can be successful there it will be the recent incarnation from Ojeda’s. rarely so i think of driving south to the Blvd for a meal, but the soups and fajitas are among the freshest in the hood. try it and you will go back.